Pre-kick-off Video path: https://www.youtube.com/watch?v=HnQiwNJ_Fy0

Kick-off Video path: https://youtu.be/MpPg3XTqCp4

The Zero Carbon Action 2024 campaign is a flagship initiative to promote carbon reduction and environmental sustainability citywide. The opening ceremony video was created to introduce the campaign’s vision, engage the audience, and set the tone for a year of impactful activities.

My Role & Responsibilities:

Storyboard Development: Designed the visual storyline and sequence for the video, ensuring a clear, impactful narrative.

Motion Graphics: Created custom motion graphics and animated elements to illustrate key messages and enhance visual appeal.

Highlights:

Delivered a compelling video that effectively communicated the campaign’s goals and inspired participation.

Ensured all graphics and animations were on-brand and aligned with the campaign’s sustainability theme.